The ‘Let’s be Wealth Positive’ campaign consists of two movies.

Online funding service supplier, Scripbox has launched ‘Let’s be Wealth Positive’ digital campaign, in an effort to calm buyers throughout this time of uncertainty. At the core of the campaign is the assumption and expertise that markets make a comeback in the long term.

The campaign has two movies that strive to strike the emotional chord with the viewers maintaining in thoughts the present state of affairs, its affect on buyers’ sentiments, and the way Scripbox might assist.

The first video talks concerning the significance of staying invested throughout these turbulent occasions because the market has at all times rewarded lengthy-time period buyers. It additionally stresses how Scripbox’s information-backed suggestions and experience can assist navigate by way of the uncertainties.

Watch BE+: Not the time to invent purpose- Samir Singh, Unilever

The second video reminds buyers to not overlook the lengthy-time period view whereas attempting to regulate to the ‘new regular’. It drives residence the significance of Scripbox’s common opinions and course-corrections that assist buyers stay invested in the most effective mutual funds.

Manu Prasad, vp, marketing, Scripbox, stated, “The COVID 19 pandemic is likely to leave a permanent imprint on consumers, countries and economies. A reset button has been hit on every aspect of our lives – be it professional, personal or social. The markets have mirrored this volatility. As a brand that wants to make a positive impact, we felt it was important to help investors navigate these tough times by providing them perspectives on investment best practices.”

Watch Now | The way forward mantras for post COVID world | Industry leaders like Piyush Pandey, Josy Paul, Ashish Bhasin and marketing heads from leading brands across sectors in the BE+ special video series